Entertainment Week Lagos (EWL), the groundbreaking ecosystem that showcases African creativity is returning for its second edition with a promise to be even bigger.
Entertainment Week Lagos (EWL) is a transformative platform that encompasses an 8-day event to celebrate the vibrant world of African entertainment, providing a unique space for collaboration, networking, innovation, and knowledge exchange.
After a successful debut in 2022, EWL an initiative of Livespot Foundation, produced by Livespot360 will return for a second edition from December 13 to 20, 2023 at the Livespot Entertarium in Lagos and aims to attract 15,000 attendees, reach over 100 million people, and train over 1,000 industry enthusiasts.
Speaking on the second edition of EWL, Co-Founder and CEO of Livespot360, producers of EWL, Deola Art Alade says, “With EWL our goal has always been impact. With the second edition, we hope to be able to showcase African creativity, facilitate funding for entertainment tech startups, nurture and empower the next generation of entertainment professionals.”
“While the first edition was a success, we’re looking to take things a notch higher by enabling global and local exchange in the industry and push for policies that empower the entertainment community,’ she adds.
The entertainment industry in Africa is experiencing significant growth and transformation, making platforms like EWL even more relevant. According to data from PwC’s Entertainment and Media Outlook, the revenue from the African entertainment and media industry is expected to more than double by 2026. This impressive growth is attributed to factors such as the rise of digital platforms, increased investment in local content, and a growing middle class with disposable income for entertainment.
With several exciting elements starting with a launch party, panel sessions, keynotes, think tanks, pitch sessions, workshops, masterclasses, movie screenings, brand exhibition area, art installations, networking, a marketplace for local brands and a section for young creators tagged “Gen Z Republik”, EWL 2023 promises a truly exceptional experience, organisers confirm.
The first edition of EWL, which was held in December 2022, was a resounding success, featuring eight days of impactful entertainment experiences across multiple venues and yielding a nomination at the prestigious Drum Awards. The event boasted 35 speakers and educators, 16 NFT artists, eight short films and documentaries, and performances by 30 chart-topping musicians, reaching a staggering 31.2 million people. Notable speakers at the inaugural event included Jordan Muthra, Head of Studio Operations, CoinDesk TV; Anthony Azekwoh, Artist, Author, Curator; Dimma Umeh, Youtuber & Lifestyle Influencer; amongst other industry luminaries.
Entertainment Week Lagos (EWL) is organised by Livespot360, a 360º creative solutions company known for its industry-redefining projects and cutting-edge concepts in digital marketing & tech innovation, advertising & media, production, experiential marketing & entertainment. Livespot360’s portfolio includes renowned productions like Real Housewives of Lagos and Last One Laughing Naija; and events such as Love Like A Movie, Born In Africa Festival (BAFEST), Headies Awards, AFRIFF, IDEA Awards, and Livespot X Festival with Cardi B, amongst others.
